Ready to grow your kids business?

30 Day Challenge Coming February 2025

We're Candice Blansett-Cummins of Smitten Creative and Jessica Roubitchek of MBA Confidante and we want to share our expertise with business owners in the child and family services and activities to help you build a growth plan to take your business to line-out-the-door status. 

With over a combined three decades of market leadership in the children's industry, we bring expertise from business model to logo, target market to analytics, integrating key branding principles with strategic clarity and proven marketing tactics to help your business grow smart and fast.

Our previous ventures, Wishcraft Workshop and Purple Monkey Playroom, were beloved destinations for an entire generation of Chicago kids and we'll help you on the road to the same. Sound interesting? Join our waitlist to be the first to know when we launch.

Join Our Waitlist and Be First In Line to Be Notified When Registration Opens.